CurbTrac Playbook

Unlocking the Power of Open Market Parking Payments

In this playbook you’ll learn how to:

Streamline the payment process

Enhance the customer experience

Increase parking revenue

Foster healthy competition between parking service providers

Increase operational efficiency

Generate helpful insights into the parking experience

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“Our citizens are traveling to other localities and parking in off-street lots that offer a variety of apps for payment. If they use ParkMobile in one locality or PayByPhone in a private lot and already have those apps loaded, we want to make it easy for them to use an app they’ve already installed.“

Steven BerginParking Program Administrator with the City of Richmond